Then you’ll want to link to the article(s) that you’d like to boost from within the high-authority content. Not only does Google like websites that load fast, but a fast-loading website also tends to do much better at creating a great user experience. Pages that have a long loading time usually have higher bounce rates and lower average time spent on page.
Optimizing your site for mobile is essential because more than 50% of the Internet’s traffic comes from mobile devices. Google even uses a mobile-first approach for indexing websites. In most cases, smaller companies will focus on long-tail keywords or keywords with three to four words. For the best results, keep your meta description within 160 characters. Providing a compelling meta description can therefore have an impact on your CTR in cases where it does show.
Write quality and readable content
Then look at your “Core Web Vitals Assessment” (on both “Mobile” and “Desktop”) to see whether you passed. Core Web Vitals are key speed metrics that can affect your user experience and Google rankings. Schema markup (a type of structured data) is code you add to your page’s HTML that “tells” Google more about the different types of data on your site. And the better Google understands your page, the more likely it will be to rank your content for relevant search terms.
- You’ll likely discover the main problems that prevent your website from the stable growth of its search engine rankings.
- Instead of using the same keyword over and over again (which could be seen as keyword stuffing), use synonyms and LSI keywords.
- They are essential in on-page SEO because they add credibility and context to your content.
- Which means most searchers are looking to learn more about flowers—not make a purchase.
Get the full picture of ranking factors
Thus, it should be interesting, valuable for your readers, and unique. While planning your SEO content strategy, reviewing your existing blog posts should be among your main priorities. The analysis allows you to discover the pages that don’t perform well and find efficient ways to improve them.
Google will often choose its own descriptions to display in search results. Second, increasing your CTR can drive more organic traffic to your site. And you shouldn’t just include them for the sake of it—they should also be valuable for users.
FAQs about on-page SEO services
And users will typically click on another result that looks less spammy. You can double check if you have your schema set up correctly for rich results using the Schema Markup Validator. But using certain types of schema markup can lead to you getting rich snippets.
On page SEO is the act of improving the technical and content elements of your web pages. This helps search engines access and understand the information your site SEO Anomaly provides. Keyword research, site speed optimization, crawlability, and content audits can all be part of the on page SEO process.
Its goal is to improve a website’s credibility, authority, and reputation. Typically, off-page SEO involves interacting with other websites and online platforms. The development of the best SEO strategy for your website may require more than a week, especially if your business operates in a highly competitive niche. Although this process may seem unnecessary at first, you’ll surely be thankful for planning everything ahead when you start the optimization process. An astonishing fact is that 15% of daily Google searches have never been searched before.